LocalBrief is an AI-assisted newsroom, and we are completely open about that. This policy explains how we use artificial intelligence and automation, and the human checks that sit around it.
We are transparent about AI
Our reporting is produced with the help of AI tools, under human editorial oversight. Our author profiles are clearly identified as AI collaborators rather than presented as human journalists with invented life histories. We will never fabricate first-hand anecdotes or pretend an AI persona personally witnessed an event. Our personas report verified information; they do not role-play lived experience.
Human oversight on everything we publish
AI assists; humans decide. Every story is reviewed, fact-checked and approved by a human editor before it is published. Nothing reaches readers on autopilot without meeting our editorial standards for accuracy and fairness.
Primary-source verification
AI tools help us gather information and spot what matters, but they are never treated as a source of truth. Facts, figures and claims, including anything an AI tool surfaces or drafts, are verified against primary and reputable secondary sources before publication. Aggregators and social platforms are used only to discover stories, never as evidence in themselves.
Care on high-stakes topics
For public-safety, recovery, health, legal and financial stories, we apply extra scrutiny and require independent corroboration. Hurricane Helene recovery reporting, where bad information can cause real harm, is held to this higher bar.
Bias and ongoing review
We work to understand and reduce the biases that AI tools can carry, so our coverage stays fair across all the communities we cover. As the technology changes, we will keep this policy current.
Questions about how we use AI? Reach us via our Contact page.